Category: SEO
What is search engine optimization?
Search engine optimization (SEO) is a process used to help your website appear more often in search results. SEO improves your site’s findability to potential customers. SEO is also a type of sustainable marketing, meaning it costs no additional funding to upkeep and has no end date. So, rather than paying for a finite advertisement,…
How to reach local customers better through SEO
Local search engine optimization (SEO) is a process that optimizes your website and search results to better target customers in your area. The process takes several weeks or months to see results, but it is a vital tool to improve web traffic from customers in your area. Why is local SEO important? Local SEO makes…
What is an SSL certificate?
SSL stands for Secure Sockets Layer, and it’s a type of cryptography — it encrypts the information being shared between the website’s server and your computer.
How to write search engine optimized content
Search engine optimization is critical to the success of a website. These days, nearly everyone uses a search engine like Google to find the products and services they’re looking for and to price shop. If your website isn’t showing up on the front page, it’s going to be much more difficult for people to find…
3 easy ways to improve your SEO right now
Search engine optimization can be an overwhelming topic for business owners to tackle. But there are a few easy things any business owner can do on their own that will help improve search engine ranking.